I'm a self-confessed mascara addict, especially when it comes to the best mascara drugstore brand in my opinion: Maybelline. I have tried my fair share of their products and even discovered my all time favourite mascara last year, the Maybelline Lash Sensational Mascara which I reviewed here and featured in my favourites more than once here on the blog. So when a new mascara claiming to give a falsies push up effect hit the market and started appearing quite literally everywhere, I knew I had to give it a try and put it to the test. Could this be a new favourite of mine? Keep reading to find out.
Maybelline The Falsies Push Up Drama Mascara comes in a non-waterproof formula only at the moment and is available in shade Very Black, priced at £7.99 in drugstores. When I first saw it, I thought it was a dual ended mascara given the shape of its packaging, but nope, just a normal one-wand-kind-of mascara. In fact, it features a plastic push-up brush with cup-shaped (aka sharp and spiky) bristles, designed to effectively scoop lashes up at the root and pull them forward for volume and length. The formula is said to instantly plump and volumise the look of lashes, containing Styling Wax to keep them lifted.
After wearing it for a week or so, I find this mascara to be extremely black and to give a very dramatic and volumised look. I've had no issues with the wand, it applies the product rather well and it stokes through my lashes quickly and easily without smearing my upper or lower lash line. This is partially due to it being a smaller applicator (and partially due to me getting better at applying this stuff), and I can proudly say that I have not poked myself in the eye just yet with it.
However (I really wish there weren't any buts), the formula is very wet and it is easy to make it look clumpy. This happens as a result of too much product on your lashes so the way around this is to wipe the brush on the side of the tube to get rid of excess product so you won't apply as much. I managed to make it work after a few tries and I confess that it did take bit longer than usual to get it looking the way I wanted (ie. clump free) so go easy with it and take your time. On top of that, there are some minor issues with removal as it leaves me looking like a panda unless I use an oil-based eye make-up remover.
|Once coat, 10 hours after application.|
All in all, I really like how it makes my lashes look longer and thicker. During the wear I didn't have issues with flaking, smearing, or smudging, nor did my lashes look or feel crispy. I wish the formula wasn't so wet and that it melted away like the Lash Sensational upon removal but I got this for £5.99 (introductory offer at Boots) so despite not being quite up to Lash Sensational standards, this is not a bad mascara at all. I would totally repurchase this, maybe in another shade once it becomes available. Overall, I'm glad I gave it try and found out what all of the fuss was about. Sadly, it's NOT quite an alternative to falsies as Maybelline claims but it does get our lashes pretty close to that.
Will you be giving this latest release a try? Let me know below!
Thanks for reading beauties and don't forget to enter my giveaway here (ends Monday 01/02).