I'm sure I'm not alone when it comes to buying a new dress for a special event, wearing and feeling great in it but completely forgetting about it until I have a wardrobe clear out. This got me thinking and it seems that the "wear it once" trend is on the rise; are we really that terrified to be seen in the same outfit more than once? Nowadays, social media is the main culprit for the rise of this trend and being "tagged" wearing the same dress twice is even considered a faux pas. Deep down, we all know this is ridiculous – it’s a trend based on an illusion and staging, signifying nothing. Even celebs don’t toss out a designer coat or pair of jeans after its first wear!
